Meta Descriptions

5-10 minBeginner

Meta descriptions in Shopify function similarly to title tags. They are managed in the same "Search engine listing preview" section.

Prerequisites

  • Shopify Admin access
Easy Recommended

Shopify Admin

Editing individual page descriptions.

1

Edit Description

1

Go to any Product, Collection, or Page

2

Scroll to "Search engine listing"

3

Click "Edit"

4

Enter text in "Meta description"

5

Aim for 150-160 characters

If left blank, Shopify grabs the first 320 characters of your description content.

Verification Checklist

  • View Source > Search for <meta name="description">
  • Check length is appropriate (150-160 chars)