Conversion Tracking
45-90 minAdvanced
Track opt-ins, purchases, and funnel step completions in ClickFunnels using GA4, GTM, or Facebook Pixel.
Prerequisites
- ClickFunnels account
- GA4 or GTM configured
Easy Recommended
Thank You Page Tracking
Track conversions via destination pages.
1
Page-Based Conversions
1
After opt-in/purchase, user lands on thank-you page.
2
Track pageview on thank-you URL as conversion.
3
In GA4: Create event where page_location contains 'thank' or specific URL.
4
Mark as Key Event (conversion).
2
Conversion Linker
1
If running Google Ads, add Conversion Linker tag in GTM.
2
Ensures proper attribution across funnel steps.
3
Fire on all pages.
Verification Checklist
- Test Opt-in
- Test Purchase