Site Speed

30-90 minAdvanced

Speed is money. Faster sites rank better and convert better. Aim for <2s load time.

Prerequisites

  • Admin Access
  • Backup taken
Medium Recommended

Caching Plugin (The Big Gun)

The single most effective speed improvement.

1

Install cache plugin

1

WP Rocket (Best Paid), LiteSpeed Cache (Best Free for LS Server), W3 Total Cache (Free)

2

Enable Page Caching

3

Enable Browser Caching

4

Enable GZIP Compression

Best Practices

Do

  • Use a CDN (Cloudflare)
  • Minify CSS and JS
  • Lazy load images and iframes
  • Disable unused plugins

Don't

  • Host videos directly on your server (use YouTube/Vimeo)
  • Use 5 different font families
  • Use a slider plugin (usually huge performance killers)

Verification Checklist

  • GTMetrix Grade A
  • Google PageSpeed Mobile Score > 80
  • TTFB < 200ms
  • Total Page Size < 1.5MB

Pro Tips

  • Check your PHP version. Upgrading from PHP 7.4 to 8.x can give a free 10% speed boost.
  • Use "Query Monitor" plugin to find slow database queries.

Common Issues & Fixes

Problem: Site breaks after minification
Solution: CSS/JS minification can break layouts. Exclude problematic files from minification one by one until it works.