Canonical URLs

10-15 minIntermediate

Canonical URLs are the definitive "source of truth" for your content. They tell Google: "This is the original version, index this one." This handles duplicate content issues caused by parameters, HTTP/HTTPS, and syndication.

Prerequisites

  • WordPress admin access
  • Yoast SEO or Rank Math installed
Easy Recommended

Using Yoast SEO

Yoast automatically sets self-referencing canonicals for all pages (best practice). You can also override them.

1

Verify Default Settings

1

Yoast handles canonicals automatically out of the box

2

No configuration needed for 99% of pages

3

It points the page to itself (self-referencing canonical)

2

Override Canonical (Advanced)

1

Edit the specific page or post

2

Scroll to Yoast SEO > Advanced section

3

Find "Canonical URL" field

4

Paste the URL of the "Master" page you want to credit

Only do this if this page is a duplicate of another page

Verification Checklist