URL Structure
10-20 minBeginner
Substack URLs are generated from headlines with limited customization options.
Prerequisites
- Substack publication
Easy Recommended
URL Generation
How Substack creates URLs.
1
Default Structure
1
Format: yourpub.substack.com/p/your-headline-slug
2
Custom domain: yourdomain.com/p/your-headline-slug
3
Slug generated from headline at first save.
4
The /p/ prefix is mandatory for posts.
2
Custom Slug
1
Before publishing: Settings cog > Post URL.
2
You can customize the slug portion.
3
Keep it short, keyword-focused, lowercase.
4
Cannot change after publishing (unlike some platforms).
Verification Checklist
- Check URL