Indexability

15-30 minAdvanced

Control which pages search engines can index. Proper indexability management prevents thin content from diluting your site's SEO value.

Prerequisites

  • Access to Magento admin
  • Understanding of noindex/nofollow directives
Beginner

Category/Product Meta Robots

Set index/noindex at category and product level.

1

Category Meta Robots

1

Go to Catalog > Categories > Select Category

2

Under 'Search Engine Optimization', find 'Use config setting for Meta Robots'

3

Set to 'No' to override, then select 'INDEX,FOLLOW' or 'NOINDEX,FOLLOW'

2

Product Meta Robots

1

Edit a product > Search Engine Optimization

2

Set 'Meta Robots' as needed

3

Use NOINDEX for out-of-stock products you want to hide

Verification Checklist

Pro Tips

  • Use noindex,follow (not noindex,nofollow) to preserve link equity
  • Consider noindexing thin category pages with few products
  • Monitor Search Console for 'Indexed, not submitted in sitemap' to find unwanted indexed pages